Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 203 The ASC is helping sports to thrive in a rapidly changing environment. This starts with research and insights into changing participation trends. AusPlay is a national population tracking survey funded and led by the ASC. It will provide the sport sector with vital insights, inform strategy and fills a major information gap left by the Australian Bureau of Statistics when it stopped collecting sport and recreation data in 2014. AusPlay is an independent research project at the population level which measures all types of activities in a consistent and comparable way. Objectives AusPlay provides accurate and reliable information on Australia’s participation trends in sport and physical activity. The three main objectives of AusPlay are to: > > Provide insights to help sports grow participation and track trends > > Provide data that informs government investment, policy and program delivery > > Identify and describe links between sport participation and other influential factors. Methodology > > Overlapping dual sample frame design (mobile and landline) > > Computer Assisted Telephone Interviews (CATI), continuous tracking all year long > > 20,000 interviews conducted annually with Australian adults aged 15 years and over* > > More than 3,600 interviews conducted annually with Australian parents/guardians of a child aged 0-14* * The Australian Sports Commission produced this report based on data collected and generated by ORC International. From October 2015 to September 2016, a total of 20,021 interviews were conducted amongst adults aged 15 years and over, and 3,849 interviews were conducted with parents/guardians of a child aged 0-14 What is new here? Adults’ and children’s sport and physical recreation participation data is being collected together for the first time. AusPlay will help us to better understand the relationship between the activity habits of children and their parents. Ausplay will deliver more detailed reporting, delivered faster (just three months after data collection) and will be updated every six months. This will enable us to identify and monitor key trends over an extended period of time. Compared to previous national data tracking tools, AusPlay covers a larger breadth and depth of topics, allowing for deeper analysis of issues.