Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28COMMERCIAL OPERATIONS FRAMEWORK Commercial operations relates to all revenue the sport generates. You need to clearly delineate each revenue stream within your Commercial Operations Framework. This creates greater visibility and enables more targeted reporting and strategic planning. A basic breakdown of a Commercial Operations Framework or department would be: Events Fundraising Commercial Partnerships Membership Commercial Operations ‘Commercialisation of the sport’ is much broader than just sponsorship. With your revenue streams identified you can start to work through the individual workflows and start to challenge the status quo of each. This should pinpoint the biggest problems and the greatest opportunity to increase revenue. It may be that resources are better used to improve your national event or to improve your membership offering rather than chasing big commercial partners.