Corporate partners The ASC has a strong history of successful commercial partnerships with a range of high-profile Australian consumer brands. Most of these partnerships are built on two key elements: > > Brand endorsement — the opportunity to leverage the power of the AIS brand to endorse consumer products. > > Product validation — testing provided by the AIS research team, to enhance on-going product development and validate product claims. The ASC is delighted to partner with organisations who share a similar passion for sport and a commitment to driving innovation and excellence. Our event partners Our corporate partners 77